An SSL certificate encrypts all data transferred between the visitor and your website, thus it protects: information about the user, contact details, number of plastic cards, information about web wallets and more.
The loyalty of the user. Many people have stopped using sites that are not SSL certificate, as they fear the theft of personal information.
A higher position in the search engines, since the presence of an SSL certificate is an important criterion when ranking sites in search results. Now without SSL certificate to occupy a high position very difficult.
Can't choose an SSL certificate — we can help. Sign up on the website and in the section "Help" to ask the Manager to pick up your certificate